We will be using 4 basic elements to organize our content:
- Main Categories
- Subcategories
- Names
- Descriptions
Firm Narratives
- Firm Contact Info
- Firm Overview
- History
- Ownership Incentives
- Staff
Under the subcategories I might have the following names representing blocks of content:
Firm Narratives
- Firm Contact Info
- Contact Information
- Worldwide Locations
- Firm Overview
- Investment Philosophy
- Investment Process
- History
- Long History
- Short History
- Ownership Incentives
- Incentive Packages
- Vacation Policy
- Staff
- Education
- Experience
- Key Investment Professionals
- Non-investment Professionals
- Team Tenure
- Total Number
- Develop a list of main categories and subcategories for your content
- Give each piece of content a name
- Add a description to your content if you think it will be helpful later
- Apply distinctive Heading styles 1-4 to the four elements organizing elements